Questions and answers about Florax
Details on inventory, orders, customers, getting started and support.
About Florax
What is Florax used for?
Florax helps you run a flower shop faster and more efficiently, with far less manual work. The core business processes are managed in one system.
How is Florax different from a regular CRM?
Florax is built specifically for flower businesses.
Besides customer management, it covers flower inventory, sales, supplies, write-offs, pre-orders, expenses, analytics and reports.
What features does Florax have?
Florax includes inventory, sales, supplies, write-offs, a customer base, a bonus program, Apple Wallet, pre-orders, expenses, payment methods, analytics and reports.
Inventory and stock
How should a flower shop track its flowers?
Sales, incoming flowers, supplies and write-offs are best recorded in a single accounting system.
Florax updates stock automatically after each operation, so staff don't have to recount products by hand.
Can I record flower supplies and write-offs?
Yes. Florax records incoming goods, supplies, sales and write-offs.
Stock levels update automatically after every operation.
Can I run a flower stocktake in Florax?
Yes. A stocktake compares the actual number of flowers and products with the stock in the system and shows any discrepancies.
Can I track both bouquets and individual flowers?
Yes. Florax works with individual products and flowers as well as ready-made bouquets.
Can I move products between stores?
Yes. If your business has several branches, you can transfer products between stores and track those transfers in the system.
Does Florax track expenses?
Yes. You can record store expenses in Florax and use them when analysing how the business is doing.
Orders, payments and analytics
How do I create an order in Florax?
Orders are created with the “Create order” function.
A staff member adds products or bouquets, selects a customer if needed and picks a payment method.
Does Florax support pre-orders?
Yes. Florax has a dedicated pre-order calendar.
Partial prepayment for pre-orders is also supported.
Which payment methods can I use in Florax?
Florax comes with ready-made payment methods and banks.
A store can also add its own payment methods.
Does Florax have flower shop analytics?
Yes. Florax provides analytics on sales, flowers, bouquets, staff, delivery, cost of goods, payment methods and other store metrics.
Customers and bonuses
Can I keep a customer database in Florax?
Yes. Florax stores customer details and lets you attach a customer to their orders.
This keeps purchase history in one place and powers the loyalty program.
How does the Florax bonus program work?
The store sets its own cashback percentage.
When placing an order, a staff member attaches the customer, and bonuses are credited to the customer's personal balance.
Does Florax support Apple Wallet?
Yes. A customer's bonus card can be added to Apple Wallet and used from their smartphone.
Getting started and support
Do I need to install Florax on my computer?
No. Florax runs in the browser, so there is nothing to install.
Can I migrate data from another program to Florax?
The Florax team can help migrate your existing customer base.
Migrating other data needs to be agreed separately.
What is included in the Florax price?
The subscription includes all core Florax features — there are no separate modules to buy.
How do I contact Florax support?
Once you're set up, the Florax team gives you the support contacts.
You can reach out with any questions about the system and get help from our specialists.
Didn't find an answer?
Message us — a manager will reply within a day.

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